| |  | |  | 1.  Publication.  The administrator shall publish a notice |  | no later than November 30th of the year next following the |  | year in which unclaimed property has been paid orabandoned |  | delivered to the administrator.  The notice must be published |  | in a medium generallynewspaper of general circulation |  | available to residents in this State.  The advertisement must |  | be in a form that, in the judgment of the administrator, is |  | likely to attract the attention of the apparent owner of the |  | unclaimed property.  The form must contain: | 
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 |  | | A.  The name of each person appearing to be the owner of |  | the property, as set forth in the report filed by the |  | holder; | 
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 |  | | B.  The last known address or location of each person |  | appearing to be the owner of the property, if an address |  | or location is set forth in the report filed by the |  | holder; | 
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 |  | | C.  A statement explaining that property of the owner is |  | presumed to be abandoned and has been taken into the |  | protective custody of the administrator; and | 
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 |  | | D.  A statement that information about the property and |  | its return to the owner is available to a person having a |  | legal or beneficial interest in the property, upon request |  | to the administrator. | 
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 |  | |  | 2.  Publication not required.  The administrator is not |  | required to advertise the name and address or location of an |  | owner of property having a total value less than $50 or |  | information concerning a traveler's check, money order or |  | similar instrument. | 
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 |  | |  | Sec. X-2.  33 MRSA §1963, sub-§§1 and 2, as enacted by PL 1997, c. 508, |  | Pt. A, §2 and affected by §3, are amended to read: | 
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 |  | |  | 1.  Highest bidder.  Except as otherwise provided in this |  | section, the administrator , within 3 years after the receipt  |  | may sellof abandoned property, shallunclaimed propertyit |  | anytime 90 days or more after it has been advertised pursuant |  | to section 1960.__The sale must be to the highest bidder at |  | public sale at a location in the State or via electronic, |  | medium available to citizens of the State that, in the |  | judgment of the administrator, | 
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 |  | | affords the most favorable market for the property.  The |  | administrator may decline the highest bid and reoffer the |  | property for sale if the administrator considers the bid to be |  | insufficient.  The administrator need not offer the property |  | for sale if the administrator considers that the probable cost |  | of sale will exceed the proceeds of the sale.  A sale held |  | under this section must be preceded by a single publication of |  | notice, at least 3 weeks before sale, in a newspaper of |  | general | 
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