Sec. 7. 5 MRSA §13090-C, sub-§2, as reallocated by RR 1995, c. 2, §11, is amended by amending the first paragraph to read:

2. Duties. The Director of the Office of Tourism and Community Development shall:

Sec. 8. 5 MRSA §13090-D, sub-§§1 and 2, as reallocated by RR 1995, c. 2, §11, are amended to read:

1. Historical markers. The Director of the Office of Tourism and Community Development may erect historical markers or signs on any highway. No more than 10 historical markers may be erected in one year. Markers that would interfere with reasonable use of highways may not be erected.

2. Review council. The Director of the Office of Tourism and Community Development shall consult with the Maine Historic Preservation Commission and the Department of Transportation on the historical marker program. Before erecting any marker, the director shall secure the Maine Historic Preservation Commission's approval of the marker, the marker's location and the marker's wording. The Maine Historic Preservation Commission shall obtain, or cause to be obtained, as needed, information on the event to be commemorated and on the appropriate location for the marker, including consulting historians and holding public hearings.

Sec. 9. 5 MRSA §13090-E, as reallocated by RR 1995, c. 2, §11, is amended to read:

§13090-E. Tourism marketing and development strategy

1. Development. The Office of Tourism and Community Development shall develop a 5-year marketing and development strategy for state tourism growth that maximizes the effectiveness of state and private sector contributions in attracting visitors to the State and increasing tourism-based revenues. The strategy must incorporate components of direct marketing in maintenance and primary markets, matching grants programs, trade markets, regional development and research.