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PUBLIC LAWS OF MAINE
First Regular Session of the 119th

CHAPTER 221

S.P. 714 - L.D. 2036

An Act to Prohibit Deceptive Charitable Solicitations

Be it enacted by the People of the State of Maine as follows:

     Sec. 1. 9 MRSA §5003, sub-§3, as enacted by PL 1977, c. 488, §1, is amended to read:

     3. Commercial co-venturer. "Commercial co-venturer" shall mean means any person who, for profit or other commercial consideration, shall conduct, promote, underwrite, arrange or sponsor conducts, promotes, underwrites, arranges or sponsors a sale, performance, collection or sale of donated goods or event of any kind which that is advertised in conjunction with the name of any charitable organization. Any such person who will benefit in good will only shall may not be deemed considered a commercial co-venturer if the collection and distribution of the proceeds of the sale, performance or event are supervised and controlled by the benefiting charitable organization.

     Sec. 2. 9 MRSA §5005, sub-§5 is enacted to read:

     5. Proceeds from the solicitation of goods involving a commercial co-venturer. If a charitable organization employs a commercial co-venturer for the purpose of soliciting goods through the placement of containers in public places, that charitable organization shall file annually the following information:

     Sec. 3. 9 MRSA §5012, as repealed and replaced by PL 1989, c. 55, §4, is amended by adding at the end a new paragraph to read:

     A charitable organization that employs a commercial co-venturer to solicit goods through the placement of containers in public places shall post the disclosure required in this section in writing that is clearly visible to a person placing a contribution in the container.

     Sec. 4. 9 MRSA §5012-A is enacted to read:

§5012-A. Deceptive practices in the solicitation of goods

     A commercial co-venturer who is engaged in the solicitation of goods is guilty of a deceptive and prohibited practice if that commercial co-venturer charges a charitable organization a sum of money for the goods and the co-venturer's services in the collection of those goods that far exceeds the fair market value of those goods and services. Such an action constitutes a fraud against the charity and its donors. Fair market value may be established in any commercially acceptable fashion including a comparison of the amount paid for similar goods and services by a similar charity.

Effective September 18, 1999, unless otherwise indicated.

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